La guerra de la mercadotecnia /

Bibliographic Details
Main Author: Ries, Al
Other Authors: Trout, Jack
Format: Book
Language:Spanish
Published: México : McGraw-Hill , 1988
Edition:1a. ed.
Subjects:
Description
Item Description:Título original: Marketing warkare
Physical Description:213 p. ; 21 cm.
ISBN:9684519982