Investigación en mercadotecnia : sistemas de información y toma de decisiones /
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| Other Authors: | |
| Format: | Book |
| Language: | Spanish |
| Published: |
México :
Limusa ,
1987
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| Edition: | 2a. ed. |
| Subjects: |
| Item Description: | Título original : Marketing research, information systems and decision making Apéndices : p. 599-607 |
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| Physical Description: | 626 p. ; 22 cm. |
| Bibliography: | Incluye bibliografías e índice onomástico |
| ISBN: | 9681809653 |