Manual de la gerencia de marca : brand management /

Bibliographic Details
Main Author: Arnold, David
Format: Book
Language:Spanish
Published: Bogotá : Norma , 1993
Edition:2a. ed.
Subjects:
Description
Item Description:Título original: The handbook of brand management
Physical Description:xvolmenesii, 349 páginas ; 19 cm.
ISBN:9580441642