Marketing para turismo /

Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Bowen, John, 1948-, Makens, James
Format: Book
Language:Spanish
Published: Madrid : Pearson/Prentice Hall , 2004.
Edition:3a. ed.
Subjects:
Description
Item Description:Título original: Marketing for hospitality and tourism
Physical Description:xvii, 565 páginas ; 28 cm.
ISBN:8420538957