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01002nam a22003251a 4500 |
| 001 |
UNA01000069744 |
| 005 |
20120328192332.0 |
| 008 |
080728s2002 000 0 spa d |
| 020 |
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|a 9681857690
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| 040 |
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|a Sistema de Bibliotecas de la Universidad Nacional de Costa Rica
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| 082 |
0 |
4 |
|a 658.848
|b K87m
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| 100 |
1 |
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|a Kotabe, Masaaki
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| 245 |
1 |
0 |
|a Marketing global marketing /
|c Masaaki Kotabe, Kristiaan Helsen
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| 260 |
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|a México :
|b Limusa ,
|c 2002
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| 300 |
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|a 825 p. ;
|c 26 cm.
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| 650 |
0 |
4 |
|a COMERCIALIZACION
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| 650 |
0 |
4 |
|a DESARROLLO ECONOMICO
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| 650 |
0 |
4 |
|a DESARROLLO CULTURAL
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| 650 |
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|a DESARROLLO POLÍTICO
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| 650 |
0 |
4 |
|a COMPETITIVIDAD
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| 650 |
0 |
4 |
|a COMPETENCIA INTERNACIONAL
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| 650 |
0 |
4 |
|a MERCADO INTERNACIONAL
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| 650 |
0 |
4 |
|a PLANIFICACION ESTRATEGICA
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| 650 |
0 |
4 |
|a PRODUCTIVIDAD
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| 650 |
0 |
4 |
|a FIJACION DE PRECIOS
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| 650 |
0 |
4 |
|a COMUNICACION EN ADMINISTRACION
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| 650 |
0 |
4 |
|a ADMINISTRACION DE VENTAS
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| 650 |
0 |
4 |
|a IMPORTACIONES
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| 650 |
0 |
4 |
|a EXPORTACIONES
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| 700 |
1 |
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|a Helsen, Kristiaan
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