Manual de mercadotecnia /

Bibliographic Details
Main Author: Pride, W. M.
Other Authors: Ferrell, O. C.
Format: Book
Language:Spanish
Published: México : Nueva editorial interamericana, ©1980.
Edition:2 ed.
Subjects:
Description
Item Description:Título original : Marketing : basic concepts and decisions
Physical Description:3 v. : il., ; 24 cm.
ISBN:9682508622