Franchisor strategy and firm performance : Making the most of strategic resource investments.

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Franchisor strategy and firm performance : Making the most of strategic resource investments.

Bibliographic Details
Main Author:	Gillis, William E.
Other Authors:	Combs, James G.
Format:	Article
Language:	Spanish
Subjects:	Estrategia del franquiciador Estrategia empresarial Desempeño Franquicias Artículos de revista

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