Estrategia de marketing /

Bibliographic Details
Main Author: Ferrell, Odies Collins (Author, Autor/a)
Other Authors: Hartline, Michael D. (Autor/a), Treviño Rosales, Magda Elizabeth (Traductor/a), Carril Villarreal, María del Pilar (Traductor/a)
Format: Book
Language:Spanish
Published: Australia : Cengage Learning, c2012.
Edition:5. edición
Subjects:
Description
Item Description:Traducción de: Marketing strategy, 5. ed., c2011--Impreso en México
Physical Description:xxiii, 744 páginas : ilustraciones.
ISBN:9786074817140
6074817146