Marketing : conceptos y estrategias /
| Main Authors: | , |
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| Format: | Book |
| Language: | Spanish |
| Published: |
México :
McGraw-Hill,
1997.
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| Subjects: |
| Item Description: | Título original: Marketing: Concepts and strategies 9 ed. |
|---|---|
| Physical Description: | xxvii, 877 páginas : ilustraciones |
| ISBN: | 0395728312 |