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01029nam a2200313 u 4500 |
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20080708124656.0 |
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080605s1986 xxu ||||| eng |
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|a 0673182134
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|a 9033593
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|a Sistema de Bibliotecas de la Universidad de Costa Rica
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|a eng
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082 |
0 |
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|a 658.8
|b K55p2
|2 22
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100 |
1 |
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|a Kinner, Thomas C.
|d 1943-
|e Autor/a
|4 aut
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245 |
1 |
0 |
|a Principles of marketing /
|c Thomas C. Kinnear, Kenneth L. Bernhardt
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250 |
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|a 2. edition
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260 |
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|a Glenview, Illinois :
|b Scott, Foresman,
|c c1986.
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300 |
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|a xx, 759, A52 páginas :
|b ilustraciones a color
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490 |
0 |
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|a Scott, Foresman series in marketing
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650 |
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|a MERCADEO
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650 |
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|x ADMINISTRACION
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650 |
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|a PLANIFICACION ESTRATEGICA
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650 |
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|a MERCADO VERDE
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700 |
1 |
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|a Bernhardt, Kenneth L.
|d 1944-
|e Autor/a
|4 aut
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900 |
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|a 2008
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912 |
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|a 08-JUL-2008 - GOMEZ PANIAGUA, LUZ MARIA
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917 |
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|a 05-JUN-2008 - BUSTAMANTE MORA, CYNTHIA
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949 |
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|a LMG -KA
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916 |
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|a Centro Catalográfico
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