Administración de mercadeo : estrategias y programas /
| Main Authors: | , |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | Spanish |
| Published: |
México :
McGraw-Hill,
1988.
|
| Edition: | 1. edición |
| Subjects: |
| Item Description: | Traducción de: Marketing management : strategies and programs. 1. ed.--Reimpresiones: 1989, 1990 |
|---|---|
| Physical Description: | 440 páginas : ilustraciones ; 23 cm |
| ISBN: | 9684513941 |