Classic failures in product marketing : marketing principles violations and how to avoid them /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Lincolnwood, Ill. :
NTC Business Books,
1992.
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| Subjects: |
Sistema de Bibliotecas de Universidad de Costa Rica
| Call Number: |
658.8 |
|---|---|
| Copy | Available |