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|a 9688800252
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|a 7783
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|a Sistema de Bibliotecas de la Universidad de Costa Rica
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|a spa
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|a 658.8
|b K87f
|2 00
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| 100 |
1 |
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|a Kotler, Philip
|d 1931-
|e Autor/a
|4 aut
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| 245 |
1 |
0 |
|a Fundamentos de mercadotecnia /
|c Philip Kotler ; traducción Rosa Maria Rosas Sanchez ; revisión técnica Marcela Benassini Felix
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| 250 |
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|a 1. edición
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| 260 |
|
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|a México :
|b Prentice Hall Hispanoamericana,
|c 1985.
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| 300 |
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|a xxiii, 648 páginas :
|b ilustraciones ;
|c 24 cm
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| 500 |
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|a Reimpresiones : 1986, 1987, 1988.
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| 500 |
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|a Traduccion de : Marketing essentials.
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| 650 |
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|a MERCADEO
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| 700 |
1 |
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|a Rosas Sánchez, Rosa María
|e Traductor/a
|4 trl
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| 912 |
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|a 07-JUN-2016 - BARBOZA ROJAS, ISABEL
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| 949 |
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|a LQ. - ME.b ME.
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| 916 |
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|a Registros del LS-2000
|