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940615s1992 xxu ||||| eng |
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|a 0844233641
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|a 28766
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|a Sistema de Bibliotecas de la Universidad de Costa Rica
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|a eng
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| 082 |
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|a 658.8
|b W693n
|2 00
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| 100 |
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|a Wilson, Aubrey
|e Autor/a
|4 aut
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| 245 |
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|a New directions in marketing :
|b business-to-business strategies for the 1990s /
|c Aubrey Wilson ; foreword by Philip Kotler ; afterword by Theodore Levitt. --
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| 260 |
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|a Lincolnwood, Ill. :
|b NTC Business Books,
|c 1992.
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| 300 |
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|a 231 páginas :
|b ilustraciones ;
|c 24 cm
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| 500 |
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|a Incluye indice.
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| 504 |
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|a Bibliografia : p. 217-219.
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| 650 |
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|a MERCADEO
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| 949 |
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|a F.C., IR FCM b CP
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| 916 |
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|a Registros del LS-2000
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