State of the art marketing research /
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Chicago, III. :
American Marketing Association,
c1993.
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| Subjects: |
| Physical Description: | xi, 579 páginas : ilustraciones ; 24 cm |
|---|---|
| Bibliography: | Incluye bibliografias, apendice e indice. |
| ISBN: | 0844234575 |