|
|
|
|
| LEADER |
00957nab a2200217 a 4500 |
| 001 |
000560106 |
| 005 |
20210514080859.0 |
| 008 |
950509s2016 cr fr p r ||||||spa d |
| 040 |
|
|
|a Sistema de Bibliotecas de la Universidad de Costa Rica
|
| 082 |
0 |
|
|a 700
|b K
|2 23
|
| 100 |
1 |
|
|a Bonilla Elizondo, Pablo Antonio
|d 1981-
|e Autor/a
|
| 245 |
1 |
0 |
|a Anclaje, deseo y estulticia :
|b un analísis a tres mensajes publicitarios = Anchorage, desire and foolishness : Analysis of three advertising messages /
|c Pablo Bonilla Elizondo.
|
| 246 |
1 |
1 |
|i Título paralelo
|a Anchorage, desire and foolishness :
|b analysis of three advertising messagesPablo Bonilla Elizondo
|
| 300 |
|
|
|a 157-165.
|
| 650 |
0 |
7 |
|a MENSAJE PUBLICITARIO
|
| 650 |
0 |
7 |
|a COMUNICACION COMERCIAL
|
| 650 |
0 |
7 |
|a COMPORTAMIENTO DEL CONSUMIDOR
|
| 856 |
4 |
1 |
|u https://revistas.ucr.ac.cr/index.php/kanina/article/view/24147/26097
|y Ver documento digital
|
| 900 |
|
|
|a 2017
|
| 916 |
|
|
|a Centro Catalográfico
|
| 949 |
|
|
|a LMG -CMM
|