Advertising media : a managerial approach /
Main Author: | McGann, Anthony F. (Autor/a) |
---|---|
Other Authors: | Russell, J. Tomas (Autor/a) |
Format: | Book |
Language: | English |
Published: |
Homewood, Illinois :
Richard D. Irwin, INC.,
1981.
|
Subjects: |
Similar Items
-
Advertising media planning
by: Sissors, Jack Z.
Published: (1989) -
Advertising media planning /
by: Sissors, Jack Zanville 1919-, et al.
Published: (2002) -
Advertising media planning : [apply the latest adverting technologies : build your brand in every medium : create the right budget for each campaign] /
by: Sissors, Jack Zanville 1919-, et al.
Published: (2010) -
Media in advertising /
by: Barton, Roger 1903-
Published: (1964) -
Advertising media : creative planning in media selection /
by: Brown, Lyndon Osmond 1903-1966
Published: (1957)