IACOCCA : an autobiography /
Iacocca is provocative, insightful and, above all, pertinent to the world of international business we live in.
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| Formato: | Libro |
| Lenguaje: | Spanish English |
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United States : Canada :
Bantam Books,
1985
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Tabla de Contenidos:
- CONTENTS Acknowledgments An opening word Prologue MADE IN CHINA I. The family II. School days THE FORD STORY III. Getting my feet wet IV. The bean counters V. The key to management VI. The mustang VII. Encore VIII. The road to the top IX. Trouble in paradise X. 1975: The fateful year XI. The showdown XII. The day after THE CHRYSLER STORY XIII. Courted by Chrysler XIV. Aboard a sinking ship XV. Building the Team y otros nueve capítulos mas STRAIGHT TALK XXV. How to save lives on the road XXVI. The high cost of labor XXVII. The japanese challenge XXVIII. Making America Great again Epilogue: The great lady Index