Hallyu 2.0 the Korean wave in the age of social media
"Collectively known as Hallyu, Korean music, television programs, films, online games, and comics enjoy global popularity, thanks to new communication technologies. In recent years, Korean popular culture has also become the subject of academic inquiry. Whereas the Hallyu's impact on Korea...
| Otros Autores: | , |
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| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Ann Arbor
University of Michigan Press
2015
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| Colección: | Perspectives on contemporary Korea
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| Materias: |
Tabla de Contenidos:
- Acknowledgments
- Introduction. A Decade of Hallyu Scholarship: Toward a New Direction in Hallyu 2.0
- Sangjoon Lee
- Part 1. New Agendas
- 1. Hallyu versus Hallyu-hwa Cultural Phenomenon versus Institutional Campaign
- JungBong Choi
- 2. New Perspectives on the Creative ndustries in the Hallyu 2.0 Era Global-Local Dialectics in ntellectual Properties
- Dal Yong Jin
- Part 2. Rethinking -Pop - 3. New Wave Formations: K-PopIdols, Social Media, and the Remaking of the Korean Wave
- Eun-Young Jung
- 4. niformity and Nonconformity The Packaging of Korean Girl roups
- Roald Maliangkay
- 5. Of the Fans, by the Fans, for he Fans The JYJ Republic
- Seung-AhLee
- Part 3. Korean Drama and Social Media
- 6. The Interactive Nature of Korean TV Dramas Flexible Texts, Discursive Consumption, and Social Media
- Youjeong Oh
- 7. Meta-Hallyu TV Global ublicity, Social Media, and the Citizen Celebrity
- Michelle no
- 8. From Diaspora TV to Social Media Korean TV Dramas in America
- Sangjoon Lee
- Part 4. Global Receptions of Hallyu 2.0
- 9. Hating the Korean Wave in Japan The Exclusivist Inclusion of Zainichi Koreans in Nerima Daikon Brothers
- Hye Seung Chung
- 10. Consuming the Other Israeli Hallyu Case Study
- Irina Lyan and Alon Levkowitz
- 11. RIP Gangnam Style!
- Brian Hu
- Afterword. Before the Wave: The Difference and Indifference of Hallyu Beta through 2.0
- Abé Mark Nornes
- Contributors
- Index.