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| LEADER |
01226nam a2200313 a 4500 |
| 008 |
050201s1988||||sp |||||||||||||||||spa|| |
| 020 |
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|a 8486251982
|
| 041 |
|
|
|a spa
|
| 082 |
|
|
|a 659.1
|b C735
|
| 245 |
|
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|a Cómo evaluar su publicidad
|
| 260 |
|
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|a Madrid :
|b Días de Santos,
|c 1988
|
| 300 |
|
|
|a 133 p
|
| 440 |
|
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|a Biblioteca de manuales prácticos de marketing
|
| 650 |
|
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|a PUBLICIDAD
|
| 650 |
|
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|a MARKETING
|
| 650 |
|
|
|a AGENCIAS DE PUBLICIDAD
|
| 592 |
|
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|a LA ACTIVIDAD PUBLICITARIA: CONCEPTOS BASICOS
|
| 592 |
|
|
|a EL ANUNCIANTE
|
| 592 |
|
|
|a LA AGENCIA PUBLICITARIA
|
| 592 |
|
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|a PLANIFICACION Y ESTRATEGIAS
|
| 592 |
|
|
|a EL MENSAJE
|
| 592 |
|
|
|a LOS MEDIOS
|
| 991 |
|
|
|a No asignado
|
| 992 |
|
|
|a 08/07/2011
|
| 942 |
|
|
|c BK
|
| 999 |
|
|
|c 37813
|d 37813
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_C735
|7 0
|8 CG
|9 57103
|a 14
|b 14
|c CG
|d 2012-08-16
|i 14004206
|o 659.1 C735
|p 14004206
|r 2012-08-16
|t 1
|w 2012-08-16
|y BK
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_C666
|7 0
|8 CG
|9 218832
|a 10
|b 10
|c CG
|d 2012-08-15
|i 10017400
|o 659.1 C666
|p 10017400
|r 2017-01-24
|t 1
|w 2012-08-15
|y BK
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_C666
|7 0
|8 CG
|9 218833
|a 10
|b 10
|c CG
|d 2012-08-15
|i 10017401
|l 1
|o 659.1 C666
|p 10017401
|r 2017-01-24
|s 2014-10-10
|t 2
|w 2012-08-15
|y BK
|