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|a Sistema Bibliotecario Universidad de El Salvador
|b spa
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| 041 |
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|a spa
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| 082 |
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|a 658.83
|b K-39
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| 100 |
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|
|a Kerin, Roger A.
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| 245 |
|
|
|a Marketing /
|c Roger A. Kerin, Eric N. Berkowitz, Steven W. Hartley, William Rudelius ; tr. de Rebeca A. Sánchez López ; rev. de María Estela Tena Loeza
|
| 250 |
|
|
|a 7a.
|
| 260 |
|
|
|a México
|b McGraw-Hill
|c 2004
|
| 300 |
|
|
|a 857p.
|b Ilus.
|
| 592 |
|
|
|a Inicio del proceso de marketing
|
| 592 |
|
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|a Cómo entender a los compradores y mercados
|
| 592 |
|
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|a Oportunidad de marketing previsto
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| 592 |
|
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|a Satisfacción de las oportunidades de marketing
|
| 592 |
|
|
|a Administración del proceso de marketing
|
| 650 |
|
|
|a MARKETING
|2 LEMB
|
| 700 |
|
|
|a Berkowitz, Eric N.
|e coautor
|
| 700 |
|
|
|a Hartley, Steven W.
|e coautor
|
| 700 |
|
|
|a Rudelius, William
|e coautor
|
| 700 |
|
|
|a Sánchez López, Rebeca A.
|e traducción
|
| 700 |
|
|
|a Tena Loeza, María Estela
|e revisión técnica
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| 991 |
|
|
|a eco_sandra
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| 992 |
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|a 06/11/2007
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| 942 |
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|c BK
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| 999 |
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