Investigación de mercados como herramienta para determinar la disponibilidad a pagar un precio adicional o premium por carne de res certificada, mediante un sello de inocuidad en la Empresa Dika S.A. de C.V. /
Main Author: | Rivas Castellanos, Lázaro Esteban |
---|---|
Other Authors: | Roldán Castillo, Josué Jared (coautor), Rubio, Karen Alejandrina (coautor), Navarrete Romero, Oscar Noé (asesor) |
Format: | Thesis Book |
Language: | Spanish |
Published: |
San Salvador :
Universidad de El Salvador,
2008
|
Subjects: | |
Online Access: | 10133283 |
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