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00809nam a2200229 a 4500 |
| 008 |
050201s1970||||xxua |||||||||||||eng|| |
| 942 |
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|c BK
|
| 041 |
|
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|a eng
|
| 082 |
|
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|a 658.8
|b M787a
|
| 100 |
|
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|a Montgomery, D. B.
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| 245 |
0 |
0 |
|a Applications of management sciences in marketing /
|c David B. MontgomeryGlen L. Urban.
|
| 260 |
|
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|a New Jersey :
|b Prentice-Hall, Inc.,
|c 1970
|
| 300 |
|
|
|a 481 p. ;
|b il.
|
| 650 |
|
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|a MERCADO
|
| 650 |
|
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|a DECISIONES EJECUTIVAS
|
| 592 |
|
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|a Models of market response
|
| 592 |
|
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|a Advertising decision
|
| 592 |
|
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|a Pricing decision
|
| 592 |
|
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|a Distribution decision
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| 592 |
|
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|a Perosnal selling decision
|
| 999 |
|
|
|c 95124
|d 95124
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658_800000000000000_M787A
|7 0
|8 CG
|9 172230
|a 15
|b 15
|c CG
|d 2012-08-15
|i 15005296
|o 658.8 M787a
|p 15005296
|r 2012-08-15
|t 1
|w 2012-08-15
|y BK
|