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| LEADER |
00965nam a2200277 i 4500 |
| 005 |
20180729015322.0 |
| 008 |
992505s1989 ck r 000 0 spa d |
| 020 |
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|a 968422396X
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| 040 |
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|a Universidad Autónoma de Chiriquí
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| 082 |
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|a 658.8
|b R221m
|d 1
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| 100 |
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|a Rapp, Stan
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| 245 |
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|a Maximarketing: El nuevo rumbo de las estrategias de publicidad promocion y mercadotecnia /
|c Stan Rapp
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| 264 |
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|a Santafe de Bogota
|b McGraw Hill
|c 1990
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| 300 |
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|a 272 p.
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| 336 |
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|a txt
|2 rdacontent
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| 337 |
|
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|a n
|2 rdamedia
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| 338 |
|
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|a nc
|2 rdacarrier
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| 650 |
1 |
4 |
|a Promoción de ventas
|2 LEMB
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| 650 |
1 |
4 |
|a Mercadeo directo.
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| 650 |
1 |
4 |
|a VENDEDORES Y ARTE DE VENDER
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| 650 |
1 |
4 |
|a Publicidad por radio.
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| 650 |
1 |
4 |
|a Publicidad por televisión.
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| 700 |
|
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|a Collins, Thomas L.
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| 700 |
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|a Haas Garcia, Robert
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| 999 |
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|c 2681
|d 2681
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| 952 |
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|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000_R182
|7 0
|9 3325
|a 2
|b 2
|c 1
|d 2017-08-10
|o 658.83 R182
|p AC01142
|r 2018-01-11
|w 2017-08-10
|y 1
|