Investigacion de mercados /
Autor principal: | |
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Formato: | Libro |
Lenguaje: | Spanish |
Edición: | 6. ed. |
Materias: |
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040 | |a Universidad Autónoma de Chiriquí | ||
082 | |a 658.83 |b Z68i6 c1998 |d 2 | ||
100 | |a Zikmund, William G. | ||
245 | |a Investigacion de mercados / |c William G. Zikmund | ||
250 | |a 6. ed. | ||
264 | |a Mexico |b Prentice Hall |c 1998 | ||
300 | |a 739 p. | ||
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650 | 1 | 4 | |a Mercadeo. |
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