|
|
|
|
| LEADER |
01091nam a2200277 a 4500 |
| 001 |
000000052831 |
| 003 |
OSt |
| 005 |
20160612132520.0 |
| 008 |
160612b sp ||||| |||| 00| 0 spa d |
| 020 |
|
|
|a 84-8322-010-5
|
| 040 |
|
|
|a Sistema de Bibliotecas UNAH
|
| 082 |
0 |
|
|a 658.8342-D81
|
| 100 |
1 |
|
|a Dubois, Bernard
|
| 245 |
1 |
0 |
|a Comportamiento del consumidor
|b comprendiendo al consumidor
|c Bernard Dubois, Alex Rovira Celma
|
| 250 |
|
|
|a 2a ed.
|
| 260 |
|
|
|a Madrid
|b Prentice-Hall
|c 1998
|
| 300 |
|
|
|a xxiii, 281 p., [16] p. de lams. col.
|b il., diagrs.
|c 24 cm.
|
| 504 |
|
|
|a Incluye referencias bibliográficas e índice
|
| 650 |
|
4 |
|a CONSUMIDORES
|x INVESTIGACIONES
|
| 650 |
|
4 |
|a MERCADOTECNIA
|x INVESTIGACIONES
|
| 650 |
|
4 |
|a MERCADEO
|x INVESTIGACIONES
|
| 700 |
1 |
|
|a Rovira Celma, Alex
|e coautor
|
| 942 |
|
|
|2 ddc
|c LB
|
| 999 |
|
|
|c 52831
|d 52831
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_000000000000000_8342D81
|7 0
|9 147544
|a CG
|b BC
|d 2022-10-04
|l 5
|o 658.8342-D81
|p 408169
|r 2022-10-31
|s 2022-10-24
|y LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_000000000000000_8342D81
|7 0
|9 147545
|a BVS
|b BVS
|l 0
|o 658.8342-D81
|p BVS1307126597
|y LB
|