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| 040 |
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|a Sistema de Bibliotecas UNAH
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| 082 |
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|a 658.8-C21
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| 245 |
0 |
0 |
|a Canales de comercialización
|c Louis W. Stern...[ et al. ] ; traducción Alejandro Jockl
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| 250 |
|
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|a 1a ed.
|
| 260 |
|
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|a Madrid
|b Prentice-Hall Iberia
|c 1999
|
| 300 |
|
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|a xiv, 496 p.
|b diagrs.
|c 25 cm.
|
| 504 |
|
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|a Incluye referencias bibliográficas e índice
|
| 534 |
|
|
|b 5a ed.
|t Traducción de: Marketing channels
|
| 650 |
|
4 |
|a CANALES DE COMERCIALIZACIÓN
|
| 650 |
|
4 |
|a MERCADEO
|x DIRECCIÓN Y ADMINISTRACIÓN
|
| 650 |
|
4 |
|a MERCADOTÉCNIA
|
| 700 |
1 |
|
|a Stern, Louis W.
|
| 942 |
|
|
|2 ddc
|c LB
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| 999 |
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|c 54195
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| 952 |
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|d 2000-12-31
|e Compra
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| 952 |
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| 952 |
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