|
|
|
|
| LEADER |
01212aam a2200289uu 4500 |
| 001 |
000000055028 |
| 003 |
OSt |
| 005 |
20141120094637.0 |
| 008 |
141120b xxu||||| |||| 00| 0 eng d |
| 020 |
|
|
|a 970-10-2063-4
|
| 040 |
|
|
|a Sistema de Bibliotecas UNAH
|
| 082 |
0 |
|
|a 324.73-B13
|
| 100 |
1 |
|
|a Baena Paz, Guillermina
|
| 245 |
1 |
0 |
|a Credibilidad política y marketing mix
|c Guillermina Baena Paz
|
| 250 |
|
|
|a 1a ed.
|
| 260 |
|
|
|c 1998
|a México
|b McGraw-Hill Interamericana
|
| 300 |
|
|
|a xi, 172 p.
|b il., diagrs.
|c 23 cm.
|
| 504 |
|
|
|a Incluye referencias bibliográficas
|
| 650 |
|
4 |
|a CAMPAÑA ELECTORAL
|
| 650 |
|
4 |
|a PROPAGANDA ELECTORAL
|
| 650 |
|
4 |
|a PUBLICIDAD POLÍTICA
|
| 650 |
|
4 |
|a POLÍTICA Y MEDIOS DE COMUNICACIÓN DE MASAS
|
| 942 |
|
|
|2 ddc
|c LB
|
| 999 |
|
|
|c 55028
|d 55028
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 324_000000000000000_73B13
|7 0
|9 223217
|a CG
|b BC
|d 2013-11-12
|l 1
|o 324.73-B13
|p 240979
|r 2017-07-18
|s 2017-07-12
|w 2013-11-12
|y LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 324_000000000000000_73B13
|7 0
|9 223218
|a CG
|b BC
|d 2013-11-12
|l 0
|o 324.73-B13
|p 240980
|r 2013-11-12
|w 2013-11-12
|y LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 324_000000000000000_73B13
|7 0
|9 223219
|a CG
|b BC
|d 2013-11-12
|l 1
|o 324.73-B13
|p 240981
|r 2017-06-21
|s 2017-06-14
|w 2013-11-12
|y LB
|