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|a Sistema de Bibliotecas UNAH
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| 082 |
0 |
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|a 658.83-K87-2006
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| 100 |
1 |
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|a Kotler, Philip
|9 610
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| 245 |
1 |
0 |
|a Dirección de marketing
|c Philip Kotler, Kevin Lane Keller ; traducción Clara E. Rivera ; revisión técnica Diana Dávila Ruíz ... [et al.]
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| 250 |
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|a 12a ed.
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| 260 |
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|a México
|b Pearson Educación
|c 2006
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| 300 |
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|a xxxix, 729, [45] p.
|b il., diagrs.
|c 27 cm.
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| 504 |
|
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|a Incluye referencias bibliográficas e índice
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| 534 |
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|b 12th ed.
|t Traducción de: Marketing management
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| 650 |
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4 |
|a MERCADOTECNIA
|9 611
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| 650 |
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4 |
|a ADMINISTRACION DE MERCADEO
|9 612
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| 700 |
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|a Keller, Kevin Lane
|9 613
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| 942 |
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|x 2023-01-17 Reina Andino López 9614702 canceló multa total de L. 1000.00
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