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01383nam a22003017a 4500 |
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20131017101134.0 |
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131017b xxu||||| |||| 00| 0 eng d |
| 020 |
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|a 978-84-9788-454-9
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| 040 |
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|a Sistema de Bibliotecas UNAH
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| 082 |
0 |
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|a 659.112-R69
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| 100 |
1 |
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|a Rodríguez del Bosque, Ignacio
|
| 245 |
1 |
0 |
|a Dirección publicitaria
|c Ignacio Rodríguez del Bosque, Ana Suárez Vásquez, María del Mar García de los Salmones
|
| 250 |
|
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|a 1a ed.
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| 260 |
|
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|a Barcelona
|b UOC
|c 2008
|
| 300 |
|
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|a 361p.
|b il., diagrs.
|c 24 cm.
|
| 490 |
0 |
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|a (Economía y empresa
|v 102)
|
| 504 |
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|a Bibliografía: p.337-355
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| 650 |
|
4 |
|a PUBLICIDAD
|
| 650 |
|
4 |
|a PUBLICIDAD
|x PRODUCCION Y DIRECCION
|
| 700 |
1 |
|
|a Suárez Vásquez, Ana
|
| 700 |
1 |
|
|a García de los Salmones, María del Mar
|
| 942 |
|
|
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|c LB
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