|
|
|
|
| LEADER |
01420nam a22002897a 4500 |
| 003 |
OSt |
| 005 |
20171116133822.0 |
| 008 |
170424b mx ||||| |||| 00| 0 spa d |
| 040 |
|
|
|a Sistema de Bibliotecas UNAH
|
| 999 |
|
|
|c 93366
|d 93366
|
| 020 |
|
|
|a 970-17-0050-3
|
| 082 |
0 |
|
|a 658.83 - Z68
|
| 100 |
1 |
|
|a Zikmund, William G.
|9 300
|
| 245 |
1 |
0 |
|a Investigación de mercados
|c William G. Zikmund ; traducción Miguel Ángel Sánchez Carrión, revisión técnica ; Marcela Benassini Félix
|
| 250 |
|
|
|a 6a ed.
|
| 260 |
|
|
|a México
|b Prentice-Hall Hispanoamericana
|c 1998
|
| 300 |
|
|
|a xxvi, 739 p.
|b il.,diagrs, mapas
|c 26 cm.
|
| 500 |
|
|
|a Incluye índice
|
| 504 |
|
|
|a Incluye referencias bibliográficas
|
| 534 |
|
|
|b 6a ed
|t Traducción de: Exploring marketing research
|
| 650 |
|
|
|a INVESTIGACIÒN
|x MERCADOS
|9 861
|
| 650 |
|
|
|a ANALISIS DE MERCADOS
|9 862
|
| 942 |
|
|
|2 ddc
|c LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000__Z68
|7 0
|9 314469
|a BLP
|b CG
|d 2017-11-16
|l 0
|o 658.83 - Z68
|p 508622
|r 2017-11-16
|w 2017-11-16
|y LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000__Z68
|7 0
|9 314470
|a BLP
|b CG
|d 2017-11-16
|l 0
|o 658.83 - Z68
|p 508623
|r 2017-11-16
|w 2017-11-16
|y LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000__Z68
|7 0
|9 340169
|a CG
|b BOC
|d 2018-04-17
|l 0
|o 658.83 - Z68
|p 534930
|r 2018-04-17
|w 2018-04-17
|y LB
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 658_830000000000000__Z68
|7 0
|9 340170
|a CG
|b BOC
|d 2018-04-17
|l 0
|o 658.83 - Z68
|p 534931
|r 2018-04-17
|w 2018-04-17
|y LB
|