Manual de la mercadotecnia
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Spanish |
| Published: |
México
Prentice Hall Hispanoamericana
1995
|
| Edition: | 1a ed. |
| Subjects: |
| Physical Description: | 3 v. 843 p. il., diagrs. 28 cm. |
|---|---|
| Bibliography: | Incluye referencias bibliográficas e índice |
| ISBN: | 968-880-506-8 (Vol. 1) 968-880-507-6 (Vol. 2) 968-880-508-4 (Vol. 3) |