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01076nam a2200397 i 4500 |
| 007 |
ta |
| 040 |
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|a Universidad Nacional Agraria
|b spa
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| 911 |
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|a M
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| 978 |
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|a ME
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| 979 |
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|a 2-05-2002
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| 991 |
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|a TEXTO
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| 991 |
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|a MARIMAR
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| 020 |
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|a ISBN 007-018954-4
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| 035 |
|
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|a 015283
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| 041 |
|
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|a spa
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| 092 |
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|a 380.1 S792
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| 100 |
1 |
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|a Staton, W.J.
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| 700 |
1 |
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|a Etzel, M.J.
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| 700 |
1 |
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|a Walker, B.J.
|
| 245 |
1 |
0 |
|a Fundamentos de marketing
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| 250 |
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|a 11 ed.
|
| 260 |
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|a Mexico (Mexico) :
|b Mc Graw-Hill/Interamericana,
|c 2000
|
| 264 |
|
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|a Mexico (Mexico) :
|b Mc Graw-Hill/Interamericana,
|c 2000
|
| 300 |
|
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|a xxi, 707 p.
|
| 500 |
|
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|a Ilus.; 409 ref. incluye suplemento de ejercicios.
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| 650 |
|
7 |
|a MERCADEO
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| 650 |
|
7 |
|a PRECIOS
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| 650 |
|
7 |
|a VENTAS
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| 650 |
|
7 |
|a PROMOCION DE VENTAS
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| 650 |
|
7 |
|a OPERACIONES A PLAZO
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| 650 |
|
7 |
|a TECNICAS DE MERCADEO
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| 650 |
|
7 |
|a TOMA DE DECISIONES
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| 650 |
|
7 |
|a GESTION
|
| 942 |
|
|
|c BK
|2 agris
|
| 952 |
|
|
|a 01
|b 01
|8 CG
|c CG
|y BK
|p L0363/02c01
|o 380.1 S792
|
| 952 |
|
|
|a 01
|b 01
|8 CG
|c CG
|y BK
|p L0364/02c02
|o 380.1 S792
|