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Marketing
Bibliographic Details
Main Authors:
Kotler, Philip
,
Armstrong, Gary
Format:
Book
Language:
Undetermined
Spanish
Published:
México
Prentice Hall
2001
Edition:
8a. Ed
Subjects:
SEGMENTACIÓN DE MERCADOS
MERCADOS DE NEGOCIOS
MARKETING INTEGRADA
MERCADOS META - POSICIONAMIENTO PARA OBTENER VENTAJA COMPETITIVA
Holdings
Description
Similar Items
Staff View
Description
Physical Description:
120 p.
ISBN:
0-13-957002-0
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