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|a 0-07-051191-8
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| 040 |
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|a Sistema de Bibliotecas Universidad Nacional de Ingeniería
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| 041 |
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|a spa
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| 082 |
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|a 658.8 R221
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| 100 |
1 |
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|a Rapp, Stan
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| 245 |
1 |
0 |
|a Maximarketing : the new direction in advertising, promotion and marketing strategy
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| 260 |
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|a Estados Unidos
|b McGraw-Hill
|c 1987
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| 300 |
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|a 278 p. :il.
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| 650 |
7 |
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|a DIRECCION - DISTRIBUCION
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| 650 |
7 |
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|b COMERCIALIZACION. I. Collins, Thomas, coaut. II. Tít.
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| 942 |
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|c BK
|2 ddc
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| 991 |
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|a TEXTO
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| 999 |
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|c 8940
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