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| LEADER |
00650nam a22001817a 4500 |
| 020 |
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|a 958-04-1212-X
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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| 041 |
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|a spa
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| 082 |
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|a 658.8
|b H362d CRU.Co.
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| 100 |
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|a Hehman, Raymond D.
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| 245 |
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|a Desarrollo y ejecución de estrategias de mercadeo /
|c Raymond D. Hehman ; trad. Hugo Alberto Coronado P.
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| 260 |
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|a Barcelona, España ; Panamá :
|b Editorial Norma,
|c c1986, reimp. 1994
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| 300 |
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|a ix, 244 p. ;
|c 17 cm.
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| 650 |
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|a MERCADOTECNIA
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| 852 |
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|a SIBIUP
|b CRU - Coclé
|j 272672
|t e.9
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| 852 |
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|a SIBIUP
|b CRU - Coclé
|t e.10
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| 942 |
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|2 ddc
|c BK
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| 999 |
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|c 185751
|d 185751
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