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|a Sistema de Bibliotecas de la Universidad de Panamá
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| 082 |
0 |
4 |
|2 21
|a 658.834
|b H314
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1 |
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|9 26225
|a Hawkins, Del I.
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| 245 |
1 |
0 |
|a Comportamiento del consumidor :
|b construyendo estrategias de marketing
|c / Del I. Hawkins, Roger J. Best, Kenneth A. Coney ; traducción María del Pilar Carril Villarreal
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| 250 |
|
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|a 2da. ed.
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| 260 |
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|a México :
|b McGraw Hill,
|c 2004.
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| 300 |
|
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|a 758 p. :
|b il. ;
|c 27 cm.
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| 500 |
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|a Título Original: Cosumer Behavror:bulding marketing.
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| 504 |
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|a Incluye: Apéndice e Indices.
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| 650 |
|
7 |
|2 LEMB
|9 151924
|a COMPORTAMIENTO DEL CONSUMIDOR
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| 650 |
|
7 |
|2 LEMB
|9 152094
|a PROTECCION DEL CONSUMIDOR
|
| 700 |
1 |
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|9 107670
|a Best, Roger J.
|e autor
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| 700 |
1 |
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|9 186816
|a Coney, Kenneth A.
|e autor
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| 700 |
1 |
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|a Carril Villarreal, María del Pilar
|e traductor
|9 123227
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| 942 |
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