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160705b1984 us ||||| |||| 00| 0 eng d |
| 020 |
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|a 0070391912
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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| 082 |
0 |
4 |
|2 21
|a 658.8
|b L99
|
| 100 |
1 |
|
|9 191814
|a Lynch, Richard L.
|
| 245 |
1 |
0 |
|a Introduction to Marketing
|c / Richard L. Lynch, Herbert L. Ross, Ralph D. Wray
|
| 260 |
|
|
|a Estados Unidos :
|b McGraw Hill ,
|c 1984.
|
| 300 |
|
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|a 560 p. :
|b il. ;
|c 23 cm.
|
| 504 |
|
|
|a Incluye: Glosario e Indice.
|
| 650 |
|
7 |
|2 LEMB
|9 156004
|a ADMINISTRACION DE MERCADEO
|
| 700 |
1 |
|
|9 191818
|a Ross, Herbert L.
|e coaut
|
| 700 |
1 |
|
|9 191819
|a Wray, Ralph D.
|e coaut
|
| 942 |
|
|
|2 ddc
|c BK
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| 999 |
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|c 194583
|d 194582
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|1 0
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|6 658_800000000000000_L99
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|9 313021
|a 38
|b 38
|c 17
|d 2016-07-05
|l 1
|o 658.8 L99
|p 00246419
|r 2019-10-02
|s 2019-10-02
|t e.1
|w 2016-07-05
|y BK
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