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110427s2010 mx ||||g| | 00| ||spa d |
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|a 9786071502766
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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|a spa
|h eng
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|a 382.6
|b C282a 2010
|2 21
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| 100 |
1 |
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|a Cateora, Philip
|e autor
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| 245 |
1 |
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|a Marketing internacional
|c / Philip R. Cateora, John L. Graham ; traducción: Luis Héctor Esqueda Huerta, Claudia Fuentes Zárate ; revisión técnica: Herbert Sertzer, María Merino. --
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| 250 |
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|a 3a. ed. --
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| 260 |
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|a México, D.F. :
|b McGraw-Hill/Interamericana Editores,
|c 2010.
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| 300 |
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|a xxxi, 712 p. :
|b il. ;
|c 27 cm.
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| 500 |
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|a Translated from the twelfth English edition of International Marketing
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| 650 |
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7 |
|a MERCADO DE EXPORTACION
|2 LEMB DIG.
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| 700 |
1 |
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|a Graham, John L.,
|e coaut.
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| 700 |
1 |
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|a Esqueda Huerta, Luis Héctor,
|e tr.
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| 942 |
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|c BK
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|x Centro Regional Universitario de San Miguelito
|