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200211s ge a|||| |||| 00| 0 ger d |
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|a 9783470512785
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| 037 |
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|a N° dsa-1841-19
|b Edwin Rene Cutire Cornejo
|c B/. 65.00 c/u
|f papel
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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0 |
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|2 21
|a 658.8
|b W434
|q SIBIUP
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| 100 |
1 |
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|9 216025
|a Weis, Hans Christian
|e autor
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| 245 |
1 |
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|a Marketing
|c / Hans Christian Weis ; Herausgeber: Klaus Olfert
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| 250 |
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|a 18. Auflage
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| 264 |
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1 |
|a Herne :
|b Kiehl,
|c 2018
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| 300 |
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|a 819 páginas :
|b ilustraciones ;
|c 23 cm
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| 336 |
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|2 rdacontent
|a texto
|b txt
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| 337 |
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|2 rdamedia
|a sin mediación
|b n
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| 338 |
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|2 rdacarrier
|a volumen
|b nc
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| 490 |
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|a Kompendium der praktischen Betriebswirtschaft
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| 505 |
2 |
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|a Grundlagen . -- Marketingplanung. -- Marktinformationsbeschaffung. -- Produktpolitik im engeren sinne. -- Kontrahierungspolitik. -- Distributionspolitik. -- Kommunikationspolitik. -- Marketingcontrolling
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| 650 |
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7 |
|2 LEMB
|9 158557
|a MERCADEO
|x LIBROS DE TEXTO
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| 650 |
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7 |
|2 LEMB
|9 156004
|a ADMINISTRACION DE MERCADEO
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| 650 |
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7 |
|2 LEMB.
|9 157654
|a ADMINISTRACION DE EMPRESAS
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| 700 |
1 |
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|9 216030
|a Olfert, Klaus
|e editor
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| 942 |
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|2 ddc
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