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130901s2005 mx ||||g| | 00| ||spa d |
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|a 071780
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|a Sistema de Bibliotecas de la Universidad de Panamá
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082 |
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|a 659.111 H411
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100 |
1 |
0 |
|a Hepner, Harry Walker
|e autor
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1 |
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|a Publicidad moderna; principios y prácticas
|c / Harry Walker Hepner; traducción de la 3a. ed. en inglés por Francisco Contro Malo
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250 |
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|a 3a. ed.
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260 |
0 |
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|a México
|b : U.T.E.H.A.
|c , c1962.
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300 |
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|a 847p.
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490 |
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|a Biblioteca de Altos Estudios Comerciales
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650 |
|
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|a PUBLICIDAD
|2 LEMB
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700 |
2 |
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|a Contró Malo, Francisco
|e , tr.
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|c BK
|2 ddc
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|d 2014-12-04
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|w 2014-12-04
|y BK
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