The Game Changer : how you can drive revenue and profit growth with innovation

Detalles Bibliográficos
Autor principal: Lafley, A. G. (autor)
Otros Autores: Charan, Ram (autor)
Formato: Libro
Lenguaje:English
Publicado: New York : Crown Business, ©2008.
Edición:1st. ed.
Materias:
Tabla de Contenidos:
  • Drawing the big picture.
  • Making innovation happen.
  • The culture of innovation