|
|
|
|
| LEADER |
01091nam a2200253 i 4500 |
| 007 |
ta |
| 008 |
130901s2005 pan ||||g| | 00| ||spa d |
| 035 |
|
|
|a 003539
|
| 040 |
|
|
|a Sistema de Bibliotecas de la Universidad de Panamá
|
| 041 |
1 |
|
|a spa
|
| 082 |
|
|
|a T - 659.19642 - P41
|
| 100 |
2 |
1 |
|a Pérez Rodriguez, Ana Edilma
|
| 245 |
1 |
3 |
|a La investigación motivacional en el cambio de imagen de un producto. Caso
|b : Kentucky Fried Chicken
|c / Ana Edilma Pérez Rodriguez
|
| 260 |
|
|
|a Panamá
|b : Universidad
|c , 1996
|
| 300 |
|
|
|a v, 142 p.
|c ; 28cm.
|
| 502 |
|
|
|a Comunicación Social . Publicidad
|
| 650 |
2 |
4 |
|a PUBLICIDAD-PANAMA
|
| 650 |
2 |
4 |
|a MERCADO-INVESTIGACIONES
|
| 650 |
2 |
4 |
|a RESTAURANTES, CAFETERIA, ETC.
|
| 650 |
2 |
4 |
|a PSICOLOGIA APLICADA
|
| 942 |
|
|
|c TS
|
| 999 |
|
|
|c 45943
|d 45943
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 T__659_196420000000000__P41
|7 0
|8 T
|9 65244
|a 10
|b 10
|c 15
|d 2014-01-20
|o T - 659.19642 - P41
|p 00229984
|r 2014-01-20
|t e.1
|w 2014-01-20
|y TS
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|6 T__659_196420000000000__P41
|7 0
|8 T
|9 65245
|a 10
|b 10
|c 15
|d 2015-08-26
|o T - 659.19642 - P41
|p 00229985
|r 2015-08-26
|t e.2
|w 2015-08-26
|y TS
|