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00961nam a2200229 i 4500 |
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130901s2005 pan ||||g| | 00| ||spa d |
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|a 023034
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|a Sistema de Bibliotecas de la Universidad de Panamá
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|a spa
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|a T - 658.83 - M74
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|a Mong Hidalgo, Gloriana
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245 |
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|a Análisis de mercado y su campaña publicitaria
|b : caso el Cigarrillo Winston
|c / Gloriana Mong Hidalgo
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260 |
|
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|a Panamá
|b : Universidad
|c , 1988.
|
300 |
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|a xx, 396
|b : fotos
|c ; 28cm.
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650 |
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4 |
|a MERCADO-INVESTIGACIONES
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650 |
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|a PUBLICIDAD
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650 |
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|a TABACO-INDUSTRIA Y COMERCIO
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|c TS
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|d 2015-08-19
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