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20151229145032.0 |
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130901s1997 mx |||||| | 00| ||spa d |
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|a 968-880-944-6
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| 035 |
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|a 059058
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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| 082 |
0 |
4 |
|a 658.835
|b K848h
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| 100 |
1 |
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|a Kotler, Philip
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| 245 |
1 |
0 |
|a Mercadotecnia para hotelería y turismo /
|c Philip Kotler, John Bowen, James Makens ; traducción de Miguel Angel Sánchez Carrión.
|
| 250 |
|
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|a 1a. ed.
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| 260 |
|
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|a Juárez, México :
|b Prentice-Hall Hispanoamericana,
|c c1997.
|
| 300 |
|
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|a xviii, 705 p. :
|b il. ;
|c 26 cm.
|
| 650 |
|
4 |
|a HOTELES-MERCADEO
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| 650 |
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4 |
|a TURISMO-MERCADEO
|
| 650 |
|
4 |
|a ADMINISTRACION HOTELERA
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| 650 |
|
4 |
|a MERCADEO
|
| 700 |
1 |
|
|a Bowen, John,
|
| 700 |
1 |
|
|a Sánchez Carrión, Miguel Angel,
|e tr.
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| 900 |
|
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|a BISB /
|b Sección de Colección General
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| 900 |
|
|
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| 900 |
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|a SIBIUP /
|b Centro Regional Universitario de Los Santos
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