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20151229143537.0 |
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|a 958-04-3789-0
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|a 034284
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|a Sistema de Bibliotecas de la Universidad de Panamá
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1 |
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|a spa
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|a 659.1 - J71
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| 100 |
2 |
1 |
|a Jones, John Philip
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1 |
0 |
|a Cuando la publicidad sí funciona
|b : nuevas pruebas de que anunciar dispara las ventas
|c / John Philip Jones , Manuel Lorenzo Villega (tr.)
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| 260 |
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|a Barcelona
|b : Grupo Editorial Norma
|c , c1997.
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|a xviii, 308
|b : ilus.
|c ; 23 cm.
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2 |
4 |
|a PUBLICIDAD
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| 650 |
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|a PROMOCION DE VENTAS
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| 700 |
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|a Lorenzo Villega, Manuel
|e , tr.
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