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|a 968-24-3878-0
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| 035 |
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|a 093275
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| 040 |
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|a Sistema de Bibliotecas de la Universidad de Panamá
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| 082 |
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|a 659.2 F41 1990
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| 100 |
|
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|a Ferrer Rodríguez, Eulalio,
|d 1921-
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| 245 |
|
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|a La publicidad : textos y conceptos
|c / Eulalio Ferrer Rodríguez. --
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| 260 |
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|a México, D. F. :
|b Editorial Trillas,
|c c1990, reimp. 1992.
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| 300 |
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|a 294 p. ;
|c 24 cm.
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| 650 |
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|a PUBLICIDAD
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| 900 |
|
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|a SIBIUP
|b Biblioteca de Comunicación Social
|j 305308
|t e.1
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|b Biblioteca de Comunicación Social
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