|
|
|
|
| LEADER |
00990nam a2200253 i 4500 |
| 007 |
ta |
| 008 |
041111s2003 mx ||||g| | 00| ||spa d |
| 020 |
|
|
|a 968-18-5909-X
|
| 035 |
|
|
|a 099259
|
| 040 |
|
|
|a Sistema de Bibliotecas de la Universidad de Panamá
|
| 082 |
|
|
|b 658.83 Aa41i
|
| 100 |
|
|
|a Aaker, David A.
|
| 245 |
|
|
|a Investigación de mercados
|c David A. Aaker, V. Kumar, George S. Day ; traducción: Fernando Roberto Pérez Vásquez
|
| 250 |
|
|
|a 4a. ed. en esp
|
| 260 |
|
|
|a México
|b Limusa Wiley
|c 2003.
|
| 300 |
|
|
|a xiv, 776 p.
|b ilus.
|c 27 cm.
|
| 650 |
|
|
|a MERCADO-INVESTIGACIONES
|
| 700 |
|
|
|a I. Kumar, V., coaut.
|
| 700 |
|
|
|a II. Day, George S., coaut.
|
| 700 |
|
|
|a III. Pérez Vázquez, Fernando Roberto, tr.
|
| 900 |
|
|
|a e.1
|b 1873
|c SCG
|
| 942 |
|
|
|c BK
|
| 999 |
|
|
|c 83506
|d 83506
|
| 952 |
|
|
|0 0
|1 0
|2 ddc
|4 0
|5 0
|6 658_830000000000000_AA41I
|7 0
|8 CG
|9 160792
|a 10
|b 10
|c 10
|d 2014-01-22
|l 3
|o 658.83 Aa41i
|p 00031341
|r 2017-08-22
|s 2017-08-22
|t e.1
|w 2014-01-22
|y BK
|x Sección de Colección General
|