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|a Sistema de Bibliotecas de la Universidad de Panamá
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|a Arango Restrepo, Alfredo Alberto
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245 |
1 |
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|a Psicología de la publicidad :
|b cómo armar una campaña que venda eficazmente imagen, productos y servicios profesionales /
|c Alfredo Alberto Arango Restrepo ; editora Isabel Arosemena de Arango. --
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260 |
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|a Panamá :
|b Ediciones Sicográfica,
|c 2004.
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300 |
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|a xxviii, 292 p. :
|b il. col. ;
|c 21 cm.
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650 |
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|a PUBLICIDAD-
|x ASPECTOS PSICOLOGICOS
|2 LEMB
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650 |
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|a PSICOLOGIA APLICADA
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|a CAMPAÑAS PUBLICTARIAS
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|a AUTORES PANAMEÑOS
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700 |
1 |
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|a Arosemena de Arango, Isabel,
|e ed.
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