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01190nam a2200289 i 4500 |
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100512s2005 ck ||||g| | 00| ||spa d |
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|a 978-958-648-389-4
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|a 126739
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|a Sistema de Bibliotecas de la Universidad de Panamá
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|a spa
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|a 658.8
|b C33
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|a Céspedes Sáenz, Alberto
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|a Principios de mercadeo /
|c Alberto Céspedes Sáenz. --
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| 250 |
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|a 4a. ed. --
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|a Bogotá, D. C. :
|b Ecoe Ediciones,
|c 2005, reimpr.2009.
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| 300 |
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|a xxiv, 463 p.
|b il. ;
|c 24 cm. --
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|a (Colección ciencias aAdministrativas.
|p Area mercadeo)
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|a Incluye glosario.
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| 650 |
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7 |
|a MERCADEO
|2 LEMB
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|a LMH-RGB
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| 900 |
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|b Sección de Colección General
|a BISB /
|j 3433
|t e.1
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| 900 |
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|b Sección de Colección General
|a BISB /
|j 3434
|t e.2
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| 942 |
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|c BK
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|c 98523
|d 98523
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|d 2014-07-29
|o 658.8 C33
|p 00031803
|r 2014-07-29
|t e.1
|w 2014-07-29
|y BK
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| 952 |
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|0 0
|1 0
|2 ddc
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